If you’re in the field of marketing, sales, IT, or any other business area, you have to be able to access accurate, reliable data to make your decisions. This is where effective data management comes into playand that’s the reason it’s a major technology trend to be watching in 2018.

Data management encompasses all disciplines associated with treating your data as an important asset and guaranteeing its accuracy, reliability and accessibility. This includes everything from data architecture to the implementation of analytics and data systems, to managing the storage lifecycle of your enterprise’s information.

A sound data management strategy includes six primary attributes or core attributes:

Accuracy — the data should reflect actual, real-world https://www.reproworthy.com/business/3-enterprise-software-that-changes-the-way-of-data-management/ objects or events, and must be verified using reliable sources.

Completeness — The data must contain all mandatory values, such as sending an email to a client using only their last names.

Consistency – the data must be consistent across all data sets and should remain the same when updated or reorganized.

Accessibility – the data should be readily retrievable by people who require them, without the risk of compromising the quality of compliance.

A data management program is only efficient only if all departments and units are all on board. This is particularly important because the impact of faulty data can be devastating to your organization. IBM estimated that inefficient data handling costs the U.S. economy $3.1 trillion annually in lost productivity and costs associated with maintaining data.